Campaign News | We Are J'Ouvert - Celebrating Culture, Strengthening Community. https://jouvert.opalby.design Bringing the Culture to the Forefront Mon, 30 Jun 2025 18:53:48 +0000 en-US hourly 1 https://wordpress.org/?v=7.0 https://jouvert.opalby.design/wp-content/uploads/2025/05/2018-We-Are-JOuvert-Logo_White-150x150.png Campaign News | We Are J'Ouvert - Celebrating Culture, Strengthening Community. https://jouvert.opalby.design 32 32 Steel, Mas, and Rhythm Take Over Maple Street for JCI’s 2025 J’Ouvert Launch https://jouvert.opalby.design/events/steel-mas-and-rhythm-take-over-maple-street-for-jcis-2025-jouvert-launch/ Sun, 15 Jun 2025 17:28:00 +0000 https://wearejouvert.com/?p=2243 The countdown to J’Ouvert has officially begun.

On Friday, August 2nd, J’Ouvert City International will host its 2025 J’Ouvert Launch , a free, family-friendly street fair featuring steelbands, mas, rhythm, music, face painting, and more. The event runs from 12PM to 8PM on Maple Street between Nostrand and New York Avenues in Brooklyn.

Expect a full afternoon of cultural celebration. From traditional mas characters and vibrant costumes to live pan performances and rhythm bands, this kickoff event brings the artistry and spirit of J’Ouvert straight to the community. It’s also a rare opportunity to experience the full range of carnival talent, not on the Parkway, but right here in the neighborhood.

This year’s launch will also include giveaways, food vendors, and music by DJ Master Mix and Jr. Vibes. Come ready to dance, take photos, and connect with the people who bring J’Ouvert to life.

Where: Maple Street (between Nostrand & New York Ave)
When: Friday, August 2, 2025 – 12:00 PM to 8:00 PM
Admission: Free and open to the public

The We Are J’Ouvert team will be on site, walking the event and inviting attendees to participate in our annual community survey. Complete it for a chance to win gift cards from Allan’s Bakery and a free J’Ouvert costume from the band of your choice.

Whether you’re a first-time attendee or a long-time supporter, we want to hear from you. Your insights help shape future campaigns, sponsorship efforts, and cultural programming.

]]> Dawn the Opener, Kicking Off the Season in Full Color – 2025 Summer Poster Series https://jouvert.opalby.design/campaign-news/dawn-the-opener-kicking-off-the-season-in-full-color/ Fri, 30 May 2025 16:58:08 +0000 https://wearejouvert.com/?p=2187 As June is Caribbean Heritage Month, the 2025 J’Ouvert poster campaign makes its return with a renewed seasonal theme, Dawn the Opener, honoring the spirit of daybreak, tradition, and pride.

This year’s first posters feature images captured by Keith Getter, spotlighting two unforgettable portrayals that pay homage to African ancestry shared across the Black diaspora:

  • Roy Pierre & Associates’ “Kente Kingdom” (2019)
  • Power Promotion Family’s “Africa in Our DNA” (2024)

These posters mark the first phase of the campaign rollout and will appear across Brooklyn on LinkNYC kiosks starting mid-June. Two more designs in the Dawn the Opener series will follow in July.

As always, this campaign reflects the vibrancy, resilience, and artistry of our community, one image at a time.

More posters will be revealed later in the season as we head toward J’Ouvert and Carnival weekend. Stay tuned.

]]>